A New Era of Home Service Marketing

At AmplifyAi, we’re redefining what marketing means for home service businesses.


By combining advanced AI technology with real-world industry experience, our team helps HVAC, plumbing, roofing, and other service companies grow smarter, faster, and stronger.


Our mission is simple — to help hardworking business owners be heard, be found, and be trusted through transparent, performance-driven marketing strategies.

Who We Are

AmplifyAi   builds complete marketing systems designed for home service companies ready to grow. From AI-powered websites to Google Ads, SEO, and tracking — we turn digital marketing into real, measurable results.

Built on values of integrity, innovation, and loyalty, AmplifyAi stands apart by designing custom marketing strategies that match each client’s unique goals, service areas, and capacity to grow.

Every partnership starts with strategy — and ends with measurable success.

New Leadership, New Vision

In November 2025, Marcus Strickland officially joined AmplifyAi as President — marking a new and exciting chapter in the company’s growth.


Marcus brings years of digital marketing leadership experience, specializing in helping home service businesses expand their local reach and revenue. His addition represents a clear focus on innovation, transparency, and client success.


Working alongside Lee Otto, CEO and Co-Founder, Marcus is helping AmplifyAi build an even stronger foundation — one based on AI-driven strategy, measurable results, and long-term partnerships.

Our Core Values — The Bear Within

The AmplifyAi Bear represents who we are — strong, loyal, and intelligent. Every client we partner with becomes part of that family.

Intelligence 

We use AI to analyze, optimize, and outperform traditional marketing

Strength 

We build campaigns and systems that last.

Loyalty 

We value relationships over transactions.

Voice 

We help your business roar louder and reach further.



What Makes AmplifyAi Different

Unlike other agencies that rely on prebuilt packages or generic templates, AmplifyAi builds everything from the ground up.


We take the time to understand your market, your goals, and your budget before designing a customized strategy that fits your business — not someone else’s.


Our process combines:

01

AI-powered 

insights with human strategy

02

Conversion-optimized

websites built for performance

03

SEO & AEO

that rank across Google and AI engines

04

Data transparency

with GA4, CallRail, and reporting dashboards

When you work with AmplifyAi, you’re not just hiring a marketing team — you’re gaining a partner invested in your long-term success.

Our Mission

To empower home service companies with AI-driven marketing systems that drive measurable growth, real leads, and lasting brand authority.


We’re not just helping businesses grow — we’re helping families and communities thrive through smarter, more transparent marketing.

AmplifyAi — Hear the Roar.

Join the AmplifyAi Family. Whether you’re ready to build your first AI-optimized website or launch a full-scale growth strategy, our team is ready to help you roar louder than ever.