Paid Advertising
Paid Advertising & Local Service Ads
Smarter Ads, Stronger ROI. From Google Search to Google Guaranteed.
Our AI-optimized campaigns automatically adjust bids, budgets, and creatives based on real-time performance so your ad spend goes toward leads that convert.
We also manage Google Local Service Ads so you appear at the top of local searches with the Google Guaranteed badge, pay per lead instead of per click, and convert high-intent calls.
Google Ads that convert
Search & Performance Max
Campaigns tuned for high-intent local service searches.
Landing Page Alignment
Ads paired with pages built to convert calls and form fills.
Call & Conversion Tracking
Full attribution from click to booked job.
Local Service Ads management
Verification & Setup
Fast approval through Google's screening process.
Profile Optimization
Categories, photos, and service areas tuned for visibility.
Lead Quality Controls
Filters and negative keywords to reduce wasted spend.
Review & Reputation Boosting
Connect LSAs to your Google reviews for higher conversion.
Paid advertising & LSA FAQs
What are Google Local Service Ads?
Google Local Service Ads appear at the top of search results with a Google Guaranteed badge. Homeowners see your business before organic and standard paid results. You pay per lead (call or message), not per click, which makes LSAs one of the highest-intent channels for home service contractors.
How do I get verified for Google Local Service Ads?
Google requires business verification, license and insurance documentation, and a background check for eligible trades. AmplifyAI manages the screening process, profile setup, and category selection so you get approved faster and rank higher from day one.
How much do Local Service Ads cost for HVAC and plumbing?
LSA pricing varies by market, trade, and competition. You set a weekly budget and pay only when a qualified lead contacts you. Most contractors see lower cost per lead than standard Google Ads because you are not paying for unqualified clicks.
Do reviews affect Local Service Ads ranking?
Yes. Review volume, rating, and response rate are major LSA ranking factors alongside proximity and responsiveness. We connect LSA management with our review generation systems so your profile stays competitive.
Results You Can Expect
+3x
More qualified calls
-28%
Lower cost per lead
+40%
Better conversion rate on landing pages
Ready for measurable growth?
Start with a free marketing audit tailored to your trade and market.